The Colorado River system supplies water to tens of millions of people and millions of acres of farmland, and has never experienced a delivery shortage. But if human-caused climate change continues to make the region drier, ...
Environment
Apr 20, 2009
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Dr. Esther Chang describes the most recent developments in human trials of the first systemic, non-viral, tumor-targeted, nanoparticle method designed to restore normal gene function to tumor cells while completely bypassing ...
Bio & Medicine
Apr 20, 2009
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Before satellites, meteorologists had no way to estimate or measure how much rain tropical cyclones generated where there were no buoys with rain gauges. The satellite managed by NASA and the Japanese Space Agency, JAXA provides ...
Earth Sciences
Apr 20, 2009
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How do Chinese consumers really feel about Western brands? We often hear that magazines and billboards influence Chinese consumers to imitate Western lifestyles. Meanwhile, Chinese "patriots" are thought to reject Western ...
Social Sciences
Apr 20, 2009
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Remember when the answer to a big question came to you in the shower? Is "sleep on it" really good advice for someone making a big decision? A new study Journal of Consumer Research examines the way distraction affects consumers' ...
Social Sciences
Apr 20, 2009
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(AP) -- IBM Corp.'s first-quarter results slipped as all its major business units suffered declines, but the company backed its bullish outlook for 2009 on Monday, reflecting its belief that a broad mix of services and software ...
Business
Apr 20, 2009
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(PhysOrg.com) -- Trust Digital has proven that an attacker with the right knowledge and toolkits can remotely hijack a phone by sending an SMS message to it. The attack would be most effective if it took place in the middle ...
Making choices is tough, especially in a competitive retail environment. A new study in the Journal of Consumer Research sheds some light on the processes consumers use to make choices among multiple options.
Social Sciences
Apr 20, 2009
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Consumers are attracted to crowds in stores, but they are not likely to buy something from a crowded location, according to a new study in the Journal of Consumer Research.
Social Sciences
Apr 20, 2009
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Researchers from the University of Southern California have taken an important first step toward protecting against Huntington disease using gene therapy.
Biochemistry
Apr 20, 2009
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